Evidence of Audience Research

 

Meet my Audience Slide

 

We used a vox pops to find out if people agreed with our ideas and find out if they would watch it. It is below:

Qualitative data analysis:


-Initially we were very stuck about the title and could not think of a title that was new, original and well thought. When conducting the vox pop questionnaires we explained the storyline and asked people to give ideas on what we should call the film. One good suggestion that was given to us was "White Light", which has polysomic meanings and contrasts to the mood of the film. We thought this was a good idea because it hasn't been used before and it is a unique name that hasn't been used before. This helped us narrow down potential titles and is also a title we are strongly considering.
   When planning our movie we were very unsure about the amount of violence we should include, this is because we thought it would put our target audience off and they may not like it. During our research we found out that many do not mind a mild amount of violence and some even encouraged the use of more violence because it makes the film more vivid and interesting. This gave us a different insight and helped us make more decisions regarding violence.
    We also asked people about the movie 'Taken' as our film is similar to this film but we didn't want it to be the same. However we did draw a conclusion that people who had enjoyed this film may also enjoy our film as it follows a similar storyline. Many who had watched Taken said they enjoyed it, and it was an excellent film. Some had never watched it, and some had suggested our film may be too similar. This challenged our idea in terms of originality and encouraged us to think further outside the box to make the film unique and unlike an other film that exists currently.
   We also found out what people would change about our ideas, most people gave minor suggestions or did not want to change anything at all. This was helpful for us and it means the only developments we need to make to our film concept are minor and can be done more quickly which would help in terms of reducing production time. This is also positive for us because it shows people agree with our idea and it is something they would like to see.

ResponseQualitative data analysis What do you think is the most suitable name for the story that we wish to depict? •The title should be ‘White Light’ because our idea consists of a young person being abducted which is a dark topic. When the child gets taken he sees the white light of the vehicle. The white light juxtaposes this as a white light is seen as innocent and angelic-like and when the boy is in the basement of the kidnapper, all he sees is the white light from the window. •A suitable name would be ‘Kidnap’. This is because the story is basically about a kid that gets kidnapped. •Give it a really happy name, the name of the street, maybe call it ‘Sunny Side’. Something happy because the name of the street in which the boy gets abducted is a happy name which contrasts with the theme of our story. •Call it ‘Abducted’ because it is a good storylineabout someone suffering after a bad cause. What do you think of our idea and what would you change? •They like the idea because it is different. Most films based on abduction are similar, however this is unique. There is nothing generally that they would change, but if they had to change something specifically then it would be changing the abductor. They would make the abductor a person that the abductee knows and not just a random stranger. This would some suspense. •The idea is good, but instead of involving only one kid in the abduction, we should have the other child involved by trying to find his friend or something like that which involves the other child •They like the idea that the idea is emotional as it allows us to get in-depth in those areas. But the story does come across as vague and it seems very similar to Taken. It could be changed by having a different motive for why the kidnapper wants the child rather than just it being because he likes the child. It should be something like the kidnapper is the child’s dad. Something impactful. This almost goes back to the white light title as the darkness of the kidnapper storyline is not actually dark as it may just be the father of the child. •They would give it a twist in the children part and the part of the creep that watches them. Give it an M.Night Shyamalan effect to it. Does violence impact your views and feelings towards the characters? •Violence does not have an impact, but if the violence is shot properly cinematography-wise and if it looks beautiful it will turn out beautiful. •It depends. Maybe the abductor had a bad parenting background which made him the violent person that he is currently. But if the kidnapper is violent solely because he wants to be then it is definitely a bad thing •Personally not. Because the violence makes the scene look better. •The violence makes them sad and emotional when it is portrayed •Adding violence makes the film seem more real and shows what may happen in real life, so it can make people more aware of these situations.